There’s more content, more choice, and more noise than ever.

Finding something genuinely worth your time — something aligned with your taste, your interests, your standards — has become increasingly harder.

This site exists to solve that problem.

By starting with what you already love and connecting with friends in a new way, Pinyotta surfaces recommendations that are likely to resonate.

The name Pinyotta is a play on the word Piñata, which represents community, celebration, and surprise (like discovering a hidden gem of a show or restaurant)! The word Pin signifies "pinning" things you love to your account and a Yottabyte is the largest known unit of data (1024 bytes), symbolizing the massive amount of content we seek to organize.